Jewish Lights Publishing, Spring 2006
by Ron Wolfson
S3K President Ron Wolfson tackles the issues facing synagogues in attracting and retaining members. There are three major sections on: “Welcoming Ambience” – that is, how to create a culture of welcome in a congregation, “Welcoming Worship” – analysis of “seeker-sensitive” worship and why it works, and “Welcoming Membership” – how congregations can both reach out to those who are not currently affiliated with a synagogue, and how to deepen the relationship of current members to the spiritual community.